Property of Google? No! The Google of Property

While many startups aspire to become "The Property of Google," UK-based DotHomes wants to be "the Google of property." Just when you thought the days of aspiring Googles had ended, vertical search took on a life of its own. In real estate, Zillow, Trulia, Craigslist, Redfin and other sites have become classic disruptors in the marketplace. In the UK, the disruptor was DotHomes.co.uk. After conquering South Africa, DotHomes (free for consumers and realtors) has crossed the pond to the U.S. Greg Sterling of Screenwerk is all gloomy about survival prospects for 10-12 real estate search engines. He likes the Bob Tedeschi POV in his NY Times E-Commerce Report today, Despite Housing Slide, Real Estate Sites Sell . Tedeschi quotes Nielsen Online that the number of ads displayed on real estate sites are down, though the number of visitors is up. The DotHomes press release notes in big caps that it "DOES NOT" host realtor listings on its site, only result summaries. Users are directed to the agents Read more…

ScanScout Selected by AlwaysOn as OnMedia Top 100 Winner: Recognized for game-changing strategies in advertising, marketing,and promotion

29.01.2008 06:37 - category: Telecommunications: Internet - Source: prweb.com

ScanScout, (www.scanscout.com) whose technology dramatically expands video advertising opportunities for advertisers and publishers, today announced that it has been chosen by AlwaysOn as one of the OnMedia 100 Winners. Inclusion in the OnMedia 100 signifies major developments in the creation of marketing tools, services, venues, and advertising, branding, and public relation campaigns. ScanScout was specially selected by the AlwaysOn editorial team and other industry experts spanning the globe, based on a set of five criteria: innovation, market potential, commercialization, stakeholder value, and media buzz. (PRWeb Jan 28, 2008) Post Comment:Trackback URL: http://www.prweb.com/pingpr.php/WmV0YS1GYWx1LUVtcHQtU2luZy1aZXRhLVplcm8=

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